06 Aug
Branding CBD For Health And Recreational Markets

Cannabidiol or CBD is something that people are turning to more. It is a cannabis compound which possesses several health advantages. CBD gets attracted to marijuana and hemp plants. It has become legal for medical and recreational needs. If you are involved in selling CBD products, then you will want to know how to brand these for the health as well as recreational markets. Read on to find out ideas on how to brand your CBD products for this.

 

The material of the box

 

Start by choosing strong material that suits what you are selling. You may be selling some lotion, oil, etc. According to the product, good material needs to be selected.

 

For lotion, you can have a box made from strong cardboard. If it is some oil, you can put this in a glass bottle and the bottle in a cardboard box. It is necessary to choose sturdy material for branding your CBD products because this will show your business in a positive light.

 

Custom shapes and sizes

 

Having unique shaped boxes looks good. These attract people. You can get boxes made that are the shape of the CBD product, for instance. Different shapes can be chosen which are able to fit in your product well.

 

When branding CBD products, you need to keep in mind the size of the packaging. It should be perfect according to what the product is. It should not be too big or too small — the CBD product within needs to be kept safe.

 

Company logo

 

You need to have a company logo made if you do not already have one. This helps in branding CBD products for health and recreational markets. The logo must be short and memorable. It can be of some plant or something connected to CBD. Customers should be able to recognize your product with the help of this. You can have a look at other CBD products and get ideas from here.

 

Information to include on the packaging

 

When it comes to CBD products, some information may need to be given about instructions concerning the product. The customer needs to know of any instructions and things to avoid. This information needs to be printed in an attractive way. You may need to include ingredients and instructions of use.

 

Graphics and images are other things that can be included in the branding of CBD packaging boxes. If the product expires you will need to write the manufacturing and expiry dates as well. These need to be added where they can be seen. According to what the product is, these should be chosen. Information that is needed by law should also be added.

 

You can include your contact details in case the customer wants to contact you. It should be easy to do so.

 

Colors

 

It is a good idea to have brand colors. These allow customers to recognize your brand. You can choose colors that match what you are selling and what your brand message is. These colors can be used in the packaging of your products. Colors can go a long way when it comes to branding. These should be used carefully as well.

 

Branding CBD products for health and recreational markets needs to be done carefully. You can consider the above points when doing this. The packaging is very important for your product. It helps in keeping it safe. CBD products need to be kept safe from environmental and other influences. Keeping this in mind, packaging can be designed. It is necessary to include all information so that customers know about the product and how to use it.



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